With unprecedented access to Google's founders and executives, as well as to those in media who are struggling to keep their heads above water, bestselling author Ken Auletta reveals how the industry is being disrupted and redefined.

BUY at AMAZON or BARNES & NOBLE

What are the enduring lessons we might draw from a close look at Google and today’s rapidly changing digital landscape? Auletta came up with these twenty-five media maxims.

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